Kids on TikTok Share Detailed and Costly Skincare Routines
Key Takeaways:
- Teens and preteens on TikTok use an average of six skincare products, totaling $168.
- Only 25% of these products include sun protection.
Overview:
A recent study highlights the increasing time and money spent by teens and young adults on skincare, influenced by social media trends. Despite the use of many products, only a quarter incorporate sunscreen, raising concerns among dermatologists.
Dermatologist Insights:
Molly Hales, MD, PhD, notes seeing a large number of products used by young patients. She emphasizes that these are not necessary for skin health and can sometimes cause more harm. She advocates for sun protection as a crucial skincare element for teens.
Pediatricians’ Role:
Rather than screening every patient, pediatricians should be ready to advise on skincare, particularly when dealing with skin rashes, which often stem from product use.
Advice for Providers:
- Convey that multiple products are unnecessary for skin health.
- Encourage the use of sunscreen from an early age.
- Limit active ingredients to reduce irritation and allergies.
Parental Guidance:
Parents should use interest in skincare products as an opportunity to discuss social media influence and guide safe product choices. Avoid supporting excessive or allergenic products.
This study provides a foundation for understanding current skincare trends among youth and offers practical guidance for both healthcare providers and parents in navigating these trends responsibly.

