Sungboon Editor, I Belong to Fwee

Some of the top names in K-beauty are launching over 200 new skincare and makeup products at Ulta through partnerships with K-Beauty World and Hansung Beauty. Beauty enthusiasts can earn Ulta Rewards with products featuring innovative ingredients like spicules and centella asiatica. Brands such as Sungboon Editor, I’m From, Mixsoon, and VT Cosmetics are among the new arrivals at Ulta. Here’s a quick overview of highlighted products:

• Sungboon Editor Deep Collagen Retinol Power Boosting Capsule Cream: Enhances skin absorption using white spicules for fine lines and acne treatment.
• Some By Mi AHA BHA PHA 30 Day Miracle True Cica Clear Pad: Exfoliates and soothes blemish-prone skin with acids and tea tree extract.
• VT Cosmetics Reedle Shot 100: Exfoliates using mineral-derived particles for a glass skin finish.
• I’m From Rice Glow Set: Nourishes and strengthens the skin barrier with fermented rice extract.
• Chasin’ Rabbits Bunny Line Smoother: Uses niacinamide and a roller ball applicator for reducing dark spots and refreshing tired eyes.
• Mixsoon Soondy Centella Asiatica Essence: Boosts collagen in inflamed skin; known for its single-ingredient formulations.
• Mediheal Retinol Collagen Lifting Pad: Offers affordable treatment pads for firming and brightening skin.
• Neogen Real Ferment Micro Essence: Provides deep moisture using natural extracts and clinical innovations.
• Ma:nyo Pure Cleansing Oil Deep Clean: Cleanses and regulates sebum with fermented oils.

These innovative products reflect the latest advances in Korean beauty, offering solutions to various skincare concerns.