Can Skin Care Really Affect Your Mood? Neuraé Believes It Can

Overview of Neuraé by Sisley-Paris

Introduction to Neuraé:

• Launched in April 2024 by Sisley-Paris.
• Part of the emerging category of neurocosmetics that explores the mind-skin connection through scientifically-backed ingredients.

Core Concepts of Neuraé:

• Built on three pillars:
  1. Active Ingredients: Incorporates natural ingredients that promote positive skin-brain interactions.
  2. Emotional Textures: Provides a high-level cosmetic experience through delightful textures.
  3. Mood-Enhancing Fragrances: Utilizes fragrances designed for their aromatherapeutic effects.

The Connections:

• Emotions & Skin: Emotions influence skin health via neurotransmitters affecting skin appearance.
• Neurocosmetics: Aim to improve skin health by balancing good and bad signals, even under stress.

Popular Trends & Innovations:

• Products like Yon-Ka’s Time Resist line and Givaudan’s Neuroglow show the growth of neurocosmetics.
• Sisley-Paris’s Neuraé and Givaudan’s Neuroglow focus on enhancing emotional well-being.

Neuraé Product Lines:

• Énergie, Joie, Sérénité: Each offering moisturizers and roll-on scent boosters.
• Harmonie Line: Combines all neuro-ingredients, featuring a serum, oil, and sleeping mask (gardenia extract for melatonin-like properties).

Neuro-Ingredients and Their Functions:

• Target key messengers such as β-Endorphin, GABA, Cortisol, and CGRP with scientifically-chosen plant extracts to promote well-being (e.g., Red Indigo, Alpine Skullcap, Eperua extract).

Neuro-Textures and Neuro-Fragrances:

• The products offer luxurious textures aimed at eliciting emotional reactions.
• Fragrances are scientifically selected to enhance emotional responses, available in roll-ons.

Luxury and Impact:

• Neuraé represents a shift in luxury skincare focusing on emotional and skin wellness.
• Projected to reach sales comparable to a decade of Sisley’s performance in just its second year.

Future of Neurocosmetics:

• Continued research is expected to further personalize skincare, enhancing both emotional and physical well-being.