Pamela Anderson’s Sonsie Skin Names CEO to Drive Business Expansion

Sonsie Skin CEO Appointment

Sonsie Skin, a mindful beauty brand co-founded by Pamela Anderson, has appointed Kailey Bradt as CEO. Bradt, with a background in chemical engineering and as a previous founder of Susteau and Syndeo, will lead the brand’s vision and strategy.

Background and Context:

• Sonsie Skin was established in 2023 by Roberto Felipe and Marie von Behrens-Felipe.
• Anderson became a majority owner in 2024.
• Sonsie is experiencing its strongest year yet, making this a pivotal moment for the brand.

Bradt’s Vision:

• Bradt will be responsible for expanding Sonsie’s vegan and cruelty-free skincare line.
• Her first product launch as CEO is slated for next month.
• She aims to scale the company by expanding the brand’s product pipeline and building the team.

Pamela Anderson praised Bradt as an innovator and a believer in the future of clean beauty and sustainability.