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The demand for animal-free cosmetics is on the rise, and Givaudan Active Beauty is at the forefront of this movement. At the In-cosmetics Global 2025 event in the Netherlands, Mathias Fleury, the head of category — Actives at Givaudan, discussed their innovative approach to vegan skincare solutions. By leveraging biotechnology, they aim to create effective and environmentally friendly beauty products. Fleury also shared insights into how consumer beauty trends are expected to evolve, emphasizing the increasing importance of sustainable and animal-free options in the cosmetics industry.

Irish influencer Maeve Madden criticized a viral skincare product, the Hoygi Collagen Overnight Wrapping Mask, after experiencing adverse effects. Despite expecting a "glass skin" finish, she ended up with a painful and reddened face. In a video shared with her followers, Madden documented the agonizing process of removing the mask, which left her visibly discomforted. Unlike other beauty influencers who praised the product, Madden called it "bulls***" and unsuitable for the skin. Her followers found humor in her candid review, with many leaving laughing emojis and supportive comments on her... Read More