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The article provides a comprehensive overview of the dynamic and competitive skin care market, focusing particularly on Asia. The skin care sector is described as “cutthroat,” with numerous brands and product launches vying for consumer attention. Lauren Lee, founder of the K-beauty retailer StyleStory, emphasizes the intense competition in the industry, noting the proliferation of brands and launches. The Asian skin care market, worth US$66.95 billion in 2023, is highlighted for its resilience, showing growth despite economic challenges. India and Vietnam have seen significant growth since 2019, while markets like... Read More

The article discusses the growth of the dermocosmetics movement in the skincare industry, particularly in the US, following the pandemic. It highlights the increasing consumer interest in skincare products that offer both health and beauty benefits, with an emphasis on safety, efficacy, and scientific backing. Driven by consumer demands for dermatologist-tested products and specific ingredients, dermocosmetics brands have been able to leverage their focus on clinical results and medical guidance to become industry standards. The article also notes that this trend is influencing non-dermocosmetic brands to adopt similar strategies, emphasizing... Read More