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18
Sep

Elm Biosciences, Led by Martha Stewart, Introduces A30 Elemental Serum


Martha Stewart Launches Elm Biosciences Skin Care Brand

  • New Brand: Martha Stewart’s new skin care brand, Elm Biosciences, has officially launched.
  • First Product: The brand’s introductory product is the A30 Elemental Serum, focusing on anti-aging benefits.
  • Benefits: Stewart reports noticeable improvements in skin texture and tightness due to this product.
  • Background: Stewart, 84, is admired for her radiant skin and aims to simplify skin care routines with Elm Biosciences.
  • Development: The product was created after five years of research alongside dermatologist Dr. Dhaval Bhanusali.
  • Serum Details: The serum features a medium-rich texture with a golden hue that enhances skin radiance over time.
  • Innovative Ingredients: It includes actives like bakuchiol, hyaluronic acid, and new ingredients such as acetyl zingerone.
  • Additional Products: Elm Biosciences also offers an oral skin supplement and a dual-pathway system combining both products.

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