Irish influencer Maeve Madden criticizes Hoygi’s new Collagen Overnight Wrapping Mask as ‘nonsense’.

Irish influencer Maeve Madden criticized a viral skincare product, the Hoygi Collagen Overnight Wrapping Mask, after experiencing adverse effects. Despite expecting a "glass skin" finish, she ended up with a painful and reddened face. In a video shared with her followers, Madden documented the agonizing process of removing the mask, which left her visibly discomforted. Unlike other beauty influencers who praised the product, Madden called it "bulls***" and unsuitable for the skin. Her followers found humor in her candid review, with many leaving laughing emojis and supportive comments on her post.