Top Innovative Releases in September 2025: Apple, Lululemon & Hoka

Here are some of the notable product launches mentioned in NBC Select’s New & Notable column:

Apparel and Footwear

1. Hoka Skyward Laceless Shoes: Slip-on recovery sneakers with a sock-like upper, supportive foam midsole, and rubber outsole. Available in men’s and women’s sizes.

2. On Cloudboom Max: Sneakers designed for beginner marathoners, featuring supportive foam and a breathable mesh upper. Suitable for heel strikers.

3. Lululemon Define Collection: Includes a track jacket, track pant, and wide-leg pant made from sweat-wicking cotton fabric.

Tech

1. Apple AirPods Pro 3 (Pre-order): Improved battery life, IP57 dust/waterproofing, heart rate sensors, and advanced noise cancellation.

2. Apple Watch Series 11 (Pre-order): Offers 24-hour battery life, sleep scores, and hypertension alerts.

3. Apple iPhone 17 Air (Pre-order): A lightweight and slim phone with a fast screen, designed to be less expensive and less powerful than the Pro model.

Skin Care and Wellness

1. Glossier Cloud Paint Plush Blush: A lightweight powder blush in 10 shades, offering buildable coverage and lasting wear.

2. Glow Recipe Prickly Pear Peptide Mucin: A vegan alternative to snail mucin, designed to hydrate and support the skin barrier.

3. Pattern Body Collection: Features a scrub, wash, oil, lotion, and cream with a signature scent, enriched with vitamins and hyaluronic acid.

Hair Care

1. R+Co On A Cloud Bond Building Repair + Styling Oil: Tames frizz, adds shine, and acts as a heat protectant.

2. Moroccanoil Treatment Mist: A sprayable version of the original oil, making hair shiny and less frizzy.

Travel

1. Calpak Haven Tote Collection: Includes faux-leather bags for daily use and travel, featuring removable laptop cases and organizational pockets.

2. Steamery Cirrus Lite Travel Steamer (Pre-order): A compact steamer that smooths and sanitizes fabric using dry steam.

Home and Kitchen

1. Shark TurboBlade Cool + Heat: A fan and heater combo with adjustable settings and a dust filter.

2. De’Longhi LatteMix Cold and Hot Frother: Makes hot and cold foam for coffee, suitable for dairy and plant-based milk.

3. Roomba Max 705 Combo Robot + AutoWash Dock: A 2-in-1 mop and vacuum that uses AI to navigate and clean floors.

Fitness and Outdoor

1. Wahoo Kickr Core 2: An indoor smart trainer with Wi-Fi connectivity for faster data transmission.

2. Polar Loop: A screenless fitness tracker that monitors health, exercise, and sleep data without a subscription.

These new releases include a range of products from apparel and tech to skincare, hair care, and home essentials.