Alcester Skincare Expert Lisa McCrory Secures National Award for Case Study on Mother’s Cancer Recovery

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Lisa McCrory, a skincare professional from Alcester, won the Therapist of the Year award at the International Institute for Active Aging awards, held at Nobu Hotel in London. Lisa, with 30 years in the industry, helped her mother, Lynne Price, recover from skin cancer surgery on her face. Her efforts not only aided her mother but also led to her recognition in the national awards.

Lisa, who once owned a salon and now runs Beauchamp Skin & Beauty, was thrilled to be a finalist among 3,000 entrants and was amazed to win the top prize. Her mother’s aggressive skin cancer required a much longer surgery than expected, and Lisa played a crucial role in her recovery. Passionate about skincare, Lisa aims to continue helping others, believing her work profoundly impacts clients’ lives. Lynne expressed immense gratitude for Lisa’s support, which restored her confidence and self-esteem.